Winter time has arrived here. We had some questions about Facebook advertising so I thought I would give you some of the best tips that we’ve found. Check these out and the links that lead off the pages. Here are some things to remember.
- Track your ads.
- Test things – start with the images, then the text.
- Target the right audience. You may not find it the first time, keep after it.
- Use retargetting – it is a powerful tool.
- Reinvest the money you make back into advertising.